
Startup
Eventini app connects event planners with vendors
Jesus Gonzalez knows the challenges of planning events from both sides of the table. As the cofounder of Zócalo Food Truck Park, he’s fielded countless calls from hosts scrambling to book food vendors, musicians, or other services. He’s also seen small businesses miss out on opportunities because they didn’t respond to inquiries quickly enough.
That experience sparked the idea for Eventini, a Milwaukee-based startup he launched in 2025 to make booking event services as easy as ordering an Uber or reserving an Airbnb.
The web-based platform connects event hosts and planners with service providers ranging from caterers and food trucks to DJs, musicians, event venues, and more. Gonzalez describes Eventini as a double-sided market: hosts generate demand, while service providers supply the offerings. Both groups use the platform and pay fees, creating what he sees as a sustainable revenue model.
“Eventini works for any type of gathering,” Gonzalez said. “It could be a backyard party, a corporate conference, a church festival, or a neighborhood block event. The goal is to bring all the moving parts together in one place so hosts can focus on the experience rather than logistics.”
Early traction and tech integration
Eventini launched its minimum viable product (MVP) two months ago and is already generating revenue. The startup’s early momentum included winning the Audience Choice Award at the FOR-M Founders Showcase, where Gonzalez’s pitch resonated with attendees for its simplicity and scalability.
One feature under development is AI-driven vendor onboarding. Gonzalez says creating service listings can be a bottleneck—especially for food trucks that don’t have a formal catering menu. Eventini is building tools to scrape websites, review social media, and even analyze photos of a business to help generate a menu or list of offerings automatically.
Building locally, thinking nationally
For now, Eventini’s focus is on the Milwaukee area, with hosts already using the service as far north as Door County. But Gonzalez envisions a future where the platform operates in cities across the country.
“If we can successfully implement Eventini in Milwaukee, there’s no reason we can’t take it elsewhere,” he said. “There are event planners and small businesses in every community that could benefit from a tool like this.”
Gonzalez is continuing to expand the network of both vendors and hosts using Eventini, aiming to create a tool that serves thousands of events each year.
To learn more about Eventini, connect with the company here.
